Startup Journey
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How I Built My Startup – Chapter 1
It didn’t start in a boardroom. There were no pitch decks, no business plans. Just two students, a shared passion, and a tiny boarding room near university. This is where the EchonLabs story begins—from curiosity to creation.
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Effective Marketing Strategies for SaaS-Based Platforms in 2025
The SaaS industry is more competitive than ever, making it essential for businesses to implement strategic marketing approaches to attract, convert, and retain customers. This article explores the best SaaS marketing strategies for 2025, including content marketing, product-led growth, paid advertising, conversion rate optimization, and customer retention techniques.
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Janashakthi x EchonLabs: A Blueprint for Reviving Sri Lanka’s IT Industry Through Collaboration
Sri Lanka’s IT industry is at a turning point, and the only way forward is through innovation, collaboration, and an export-first mindset. This is the story of how a bold partnership between Janashakthi Insurance PLC and EchonLabs—a corporate giant and a young startup—proved that when big businesses invest in local talent, real transformation happens. From…
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